This new Mercedes slogan “the best or nothing” appears in this commercial, where Mercedes catches up to its German rivals Audi and BMW in terms of one-line, catchy slogans. It’s not clear though, why they dropped “unlike any other” to be replaced by something similar but perhaps less memorable.

While part of an overall product offensive over the next year, the new campaign doesn’t push any particular product [...]

Approximately a year ago, Mercedes-Benz officially revealed plans to develop a fully-electric version of its SLS AMG supercar. Now, the German automaker has unveiled a prototype model of the car named "SLS AMG E-Cell".

On the E-Cell prototype, Stuttgart's engineers replaced the standard SLS AMG's 571HP 6.3-liter V8 petrol engine with four electric motors placed near the wheels effectively making it a four-wheel drive model [...]

This video shows that the SLS AMG Gullwing has got it all. It’s sexy, fast, highly technological, fascinating and cool [...]

The countdown is on to the new Mercedes-Benz M-Class SUV that will roll out of Stuttgart sometime in the second-half of 2011. Last time we brought you some early scoop photos of the new SUV on one of its first tests on road [...]

About a week ago, we told you that the new Mercedes-Benz SLS AMG Gullwing is being featured in the fifth installment of the Sony PlayStation 3 video game Gran Turismo. Now, besides publishing in-game shots of the SLS AMG, Mercedes-Benz and the creators of the racing game have also released a teaser film of the gullwing model racing in the virtual world of the GT5, which is expected to hit retail stores sometime in 2010.

Kazunori Yamauchi, who is the creator and producer of the highly popular Gran Turismo series and in addition, both Senior Vice President of Sony Computer Entertainment Inc [...]

With the recent introduction of the 2010 Mercedes-Benz SLS AMG Gullwing at the Frankfurt Motor Show, Stuttgart's focus is now on the roadster version that's due in late 2011. Filmed here by the spies at Auto Motor und Sport during hot-weather testing in Death Valley, California, the SLS AMG Roadster appears to be fitted with a traditional canvas top [...]

Unless you're planning a trip for the Frankfurt Motor Show, chances are that you won't be seeing Mercedes' SLS AMG gullwing-supercar any time soon. The next best thing to seeing a car in the flesh is of course watching it on film and as such, we've prepared a total of seven high-def videos of the 'uber Merc' with detailed beauty shots, an interview with the German automaker's chief designer Gorden Wagner, footage of the SLS AMG on the race track and the road as well as two promotional films [...]

The first promotional film for the updated 2010 Mercedes-Benz S-Class has hit the air giving us a quick look into the entire range of the 'uber' luxury sedan, sans the AMG variants that have yet to be officially introduced - for an unofficial look, click here. The revamped S-Class brings a mild cosmetic facelift along with the presentation of new gasoline-hybrid version, the S400 HYBRID that consumes an average of 7.9 lt / 100 km (approximately 29.8mpg US) in the combined EU cycle.
 
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Mercedes has announced that they have received nearly 50,000 pre-orders for their redesigned 2010 E-Class sedan. The news couldn't have come at a better time as the brand's March sales declined 17.5 percent in the face of global recession and a lack of consumer confidence in regards to purchasing new vehicles.

Riding on a new chassis that boasts 30 percent more rigidity than the previous generation, the new E-Class features a modern exterior with aggressive styling as well as a thoroughly revised interior that comes packed with the latest technology.

Under the hood, the new sedan offers a variety of petrol and diesel engines [...]

See the brand-new 2010 E-Class Coupe in every detail in Mercedes-Benz's official videos that include a promotional film, static exterior and interior beauty shots as well as driving footage of the most potent version of the luxury two-door model (-aside from the forthcoming AMG variant), the 388-horspower, V8-powered E500 Coupe. Follow the jump to watch the films.
 E500 V8 Coupe Driving Footage
 
2010 E-Class Coupe Promotional Film

2010 E-Class Coupe in Detail
 
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The first official videos of the new Mercedes E Class have arrived, with the opportunity to get a three-dimensional look of the design. We may have had some doubts on the style of the new sedan, but these videos give us the impression that the car needs to be checked out in person to really appreciate it.

The E Class should prove to be an important step for Mercedes, taking its sedans to the top of the line for comfort, technology and image [...]

Not that the recently updated Mercedes-Benz SL65 AMG with its 612HP twin-turbocharged V12 engine isn't powerful or fast enough, but you'll always have a few customers -very few to be honest- that crave for something a bit more special, a bit more fast and a whole lot more expensive. The result was the introduction of the SL 65 AMG 'Black Series' of which only 350 will be produced, with around 200 of those earmarked for the U.S [...]