If you're wondering why we (or anybody else, for that matter) didn't note that the energy storage system used on Porsche's new 911 GT3 Hybrid racer was developed by Williams in our original post, that's because the Germans 'conveniently' forgot to mention it in their official press release...

Thankfully, Williams issued a separate release informing us about their collaboration with Porsche while the company also noted that the energy storage system was originally developed for use in Formula One by the AT&T Williams team (the KERS system), but now it is focusing on applying the technology in road vehicles through its Williams Hybrid Power subsidiary.

The firm's patented electromechanical composite flywheel system is an electric motor that can spin to speeds of up to 40,000 rpm, storing energy mechanically as rotation energy and then supplying it to the electric motor(s) that drive the wheels.

In essence, it replaces the battery pack found in conventional hybrid cars with obvious gains in space and weight savings. The system's weakness is that it cannot store large quantities of energy.

In the case of the 911 GT3 R Hybird racer, the system releases up to 120kW of electricity for short bursts of around 6-8 seconds after each charge process that can be used either for additional power or to increase fuel economy.



Source [...]

Up until now, we had only seen renderings of German tuning firm 9ff's custom made Porsche Panamera, but a Youtube user has uploaded a short video of what is believed to be a factory test car fitted with 22-inch alloys and a sport exhaust system. We don't know if the model seen here also features one of the three available performance kits that 9ff has announced for the Panamera Turbo and which boost the V8's output to 550PS / 760Nm, 600HP / 800Nm and to 650HP / 850Nm respectively, but it sure sounds promising...

Together with the engine kits, alloy wheel options and a special suspension module, 9ff's offerings for the Porsche sports saloon will also include a full bodykit with a newly designed front bumper and hood, side skirts and a rear diffuser plus an array of interior upgrades such as special leather treatments and decorative trims.

Source [...]

The way we see it, the new Porsche Panamera is one of those cars you either love or hate, but under no circumstances are indifferent to. Porsche knows this very well so the Germans are trying to make the best of it in terms of publicity by constantly releasing something new on their first-ever production sports saloon [...]

In today's world, the name of the game is marketing. The more people hear about your product, the more potential you have of achieving higher sales [...]

Earlier this year, Porsche performed the grand opening of its new, multi-million Euro museum. Located right next to the automaker's headquarters in Stuttgart, the Porsche Museum houses 80 historic cars and more than 200 small exhibits from the company's history [...]

The only negative aspect that we could found with this video featuring two of the most popular German sportscars, the latest generation BMW M3 and a Porsche 911 Carrera S, is its short length - only a minute long. Follow the jump below to watch the film that was shot somewhere in Greece and you'll catch our 'drift'.
 
Source [...]